Beyond 'simple' conversational copywriting
This webinar was hosted live on Thursday, 30 July at 2PM (GMT). It is now available on demand. Fill out the form above to access the recording.
Conversational copywriting is an age-old sales technique. Combining friendliness with persuasion, it helps marketers get what they want from readers without sounding, well, pushy.
What does that have to do with chatbots?
Copywriting for chatbots has emerged as sort of a corollary to conversational copywriting.
The friendly aspect. The 1-on-1 tone. The short and to the point approach. They all work across landing pages and chatbot message bubbles alike.
In this webinar, you will learn the missing links. Indeed, chatbot copywriting is not exactly like conversational copywriting. Join us and dig further into:
- Adapting your voice and tone to a true conversational medium.
- Coming up with a conversational style.
- Avoiding the pitfalls of overdoing chatbot interactions.
This webinar was live on: Thursday, 30 July 2020
Available on demand. Get instant access to the recording.