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Leveraging Chatbots in the Automotive Industry


Discover the potential of chatbots in the automotive industry

In this edition of our 'Leveraging chatbots in...' series, we take a deep dive into the automotive industry. Through that lens, we take a particular look at how chatbots can help your automotive business by

  • Strengthening your sales team. Give your customers the ability to find the product they want. Then let a salesperson take over to complete the sale.
  • Strengthening your customer service output. Find out how much time your customer service team can save with a chatbot. More time means more focus on customers who need the most help.

We’ve taken a look at two of our products through the lens of the automotive industry to help you understand exactly what they could do for you.

Bring your customer service team a powerful ally

Customer service is a key part of the automotive industry.

Once a customer buys a product, they require ongoing care to ensure they remain happy with their purchase. A chatbot takes pressure away from the customer service team by helping customers find instant answers, providing your service team more time to be effective and thorough when their help is required.

The future of selling in the automotive industry

Like most product-focussed industries, the sales department of an automotive company has a huge role. The team needs to dedicate a great deal of time towards prospecting and nurturing leads. The second part of this whitepaper takes a look at how chatbots can support your sales team by moving customers along the sales funnel with little to no human interaction.

Your website has surely revolutionised your business. But that was 20 years ago. Today, a passive website more than likely suffers from a low conversion rate. By transforming it into an interactive sales tool, you can, once again, make it a powerful addition to your sales arm.

Learn how your competitors are transforming their website into another member of the team with a sales chatbot. This approach helps capture more potential customers by engaging with potential buyers instead of just passively providing them with information.

In this whitepaper, we show how website conversation rates can, and will, increase by introducing a sales chatbot into your business.

Ready to learn more? Grab your free copy.